Javara is the flagship of PT Kampung Kearifan Indonesia, a company that works across the supply chain to sustain Indonesia’s forgotten food biodiversity heritage by delivering it to the national and international market.

Through partnerships with farmers, foragers, fishers, and food artisans, Javara offers a wide range of finest natural, organic, and artisanal food products originating from various regions of the Indonesian archipelago. All of our products are directly sourced, being origin-specific and traceable products developed hand in hand with the food producers which we carry in our store.

THE FOUNDER'S STORY

PASSION | PURPOSE | PERSEVERANCE

Javara is founded by Helianti Hilman in October 2008, a trained Intellectual Property Rights lawyer and consultant on rural economic development. Upon her interactions with smallholder farmers when providing pro bono legal advice for them, she found herself fascinated with the wealth of Indonesia’s food biodiversity heritage and indigenous food culture. Being someone who loves to travel, cook, and enjoy a different spectrum of food, she understands the deep concerns of the indigenous farmers that such heritage and culture are being forgotten and lost at a very fast pace.

Inspired by the passion, dedication, and perseverance of the smallholder farmers and indigenous communities who have against all odds, striving to keep alive the food biodiversity heritage as well as indigenous wisdom and spiritualism on the sustainable food system, she decided to leave her consulting work and founded Javara. Since then, through Javara she has been immersing herself with the mission of delivering food biodiversity to the wider market and mobilizing market participation through sustainable consumption.

To further support the mission, in 2017 she founded Sekolah Seniman Pangan, an action-based entrepreneurial learning facility and business ecosystem to nurture the growth of food entrepreneurship among rural youth and women.

OUR VALUES

Good food is a leisure

Good health is a treasure

Good deed is a pleasure

CAPTAIN OF THE JOURNEY

HELIANTI HILMAN

FOUNDER & EXECUTIVE CHAIRPERSON

Ms. Hilman obtained her Master of Laws degree in Intellectual Property Rights from King’s College, University of London. She also completed leadership programs including at Harvard Kennedy School and Monash University.

Ms. Hilman is a multi-award-winning social entrepreneur. She has been awarded as EY 2013 Indonesia’s Social Entrepreneur, and Schwab Foundation 2015 Social Entrepreneur, 2016 Top 10 Asia Top Social Entrepreneur, 2019 Leadership Energy Award. Ms. Hilman has served as Slow Food International Advisory Council member (2012 – 2016) and currently serves as Asia NZ Foundation Honorary Advisor (2019 – present) and UNCTAD E-Trade Women Advocate (2019-2020).

Ms. Hilman has been speaking in many high-profile international forums, including Obama Foundation’s 2019 Asia Pacific Leaders Forum, 2019 Social Enterprise World Forum in Ethiopia, and 2020 World Economic Forum in Davos, Swiss. Her work has been profiled by various media, including Guardian UK (2015), Channel News Asia (2017), The Bangkok Post (2018), and DW TV (aired 11 February 2019).

JAVARA CULTURE

SHOP | EAT | LEARN

SHOP

Javara Culture provides the widest selection of Indonesia’s fine artisan natural and organic food products. Hundreds of them are already certified organic for the US, Europe, and Japan, as well as Halal Certified. Javara’s products have also been exported to over 20 countries on five continents.

EAT

Savor on the scrumptious food and beverages at Dapur Javara, which recipes and team are developed with passion to highlights the beauty of Indonesia’s heritage food ingredients. Our restaurants only use 100% local, traceable, and organically & naturally-grown ingredients of the Indonesian archipelago.

LEARN

At Javara Culture, we offer a space that enables cross-learning about Indonesia’s heritage food culture, food ingredients, and how to enjoy them. Javara Culture regularly runs ExploRasa, a thematic food tasting workshop, cooking demos, and narrated dinner.

OUR IMPACT

Social Impact

Social impact is designed accordingly to the need and challenges faced by the food producer community. There is no one-fits-all design, as each community/food producer may have different priorities. Our social impact can be in the form of :

  • Creating rural business opportunities and employment, helping to achieve reverse urbanization among youth and women.
  • Safer working condition.
  • Improving skill and capacity that will increase marketability and profitability of produces/products.
  • Reviving knowledge among local communities on forgotten, yet nutritious wild edibles and helping to improve family nutrition among food producers that are partnering or receiving knowledge transfer.

PARTICIPATION ON SYSTEMIC CHANGE

Javara believes that food biodiversity is the legacy of our future food. We also believe that to sustain such a legacy, there is a need for a food ecosystem where :

  • Smallholder farmers and indigenous communities are appreciated as the guardians as well as the beneficiaries of the food biodiversity.
  • Smallholder farmers and indigenous food producers as the guardians and producers of such food biodiversity heritage.
  • Responsible consumers seeking healthy nutritious food that is ethically and sustainably sourced become the trendsetter for the mainstream market.

In doing so, Javara works endlessly both at the local and global level to participate in making the systemic change happens.